Cool Fashion and Cupcakes Go Hand In Hand

Something about Shantel and Sharissa's style caught my eye. I felt the need to share and shout them out. Thanks again ladies for being such good sports! Come back soon!

Joi @ SFC

Ybor City Saturday Market

We are diligently preparing for our full-fledged debut at this weekend's Ybor City Saturday Market in Centennial Park (go here for more info)! We got our canopy, cooler, tables and chairs. We're still thinking about how to set up our booth: what kind of displays, how do our cupcakes look the most irresistible... Soon it'll be time to make the cupcakes (in a drone voice like those Dunkin' Donuts commercials from back in the day). So far we are thinking Sweet Potato Sweetie Pies, Triple Chocolate, Coconut, Chai and Vanilla cupcakes. We don't know exactly how many people to expect but we would love to be able to sell out, so maybe we will only make three dozen LOL! We hope to have beautiful weather, meet great people, and most of all HAVE FUN (we hope to cut up with our new friends of Joey Biscotti)! So come and visit us and stay tuned for our live twitter coverage and pictures of the event!

About Our Services

Sugar Flower Cupcakes is a family-owned and operated business servicing and delivering to the Wesley Chapel area of Pasco County and bordering Tampa, Florida areas. All of our products are baked in a certified kitchen in Largo. Be on the lookout for our vending truck coming soon. Our goal is to provide our community with an affordable indulgence and an anytime treat.

Our services include:

• Delivery (minimum order required)
• Vendor and corporate events
• Cupcake wedding cakes
• Cupcake favors

Choose from our delicious cupcakes and mini pies baked daily made with fresh quality ingredients. Click here to see our list.

Prices:
Cupcakes
Regular-size $2 each, $22 per dozen (2 dozen minimum)
Mini-size $1 each, $11 per dozen (4 dozen minimum)

“Sweetie Pies”
Sweet Potato $2 each, $22 per dozen (2 dozen minimum)
Apple $ 2 each, $22 per dozen (2 dozen minimum)

For those in our community with food allergies and/or dietary preferences: Please be advised that our products contain wheat, dairy products and other products from animals, such as honey, and may contain nuts and/or nut extracts. Other products baked in the same facility may also contain soy products. Please contact us if you have any other questions. We would love to be able to accommodate you to the best of our ability.

Follow us: www.twitter.com/SugarFlowerCC
Flickr photostream: http://www.flickr.com/photos/37163823@N08/

With our blog we hope to be able to provide a glimpse into how we are planning our business and who we are as a team.

Sugar Flower Cupcakes
Wesley Chapel, FL, United States

Cupcakes: Comfort Food Perfect for a Recession

I read an article about a new cupcake business to open in Massachusetts. I appreciated how the owner, Kasey Thibeault, indirectly made a connection between comfort food and recession. She says, "It’s like a mini-vacation when you eat a cupcake. They’re fun and versatile, and there are many flavors, colors, and designs." This connection has been uncovered in various news articles which Tod Wilson, owner of Mr. Tod's Pie Factory in my hometown of Somerset, New Jersey, made reference to on the premier of ABC's Shark Tank.

SFC is also aware of this connection which we interpret as a great opportunity in our area and we have included such articles in our own business plan. In fact part of our business philosophy sums up this thought: "SFC [will] conveniently offer top quality cupcakes with unique flavors and decorations—an affordable luxury in a climate of financial hardship, a simple treat to lift spirits."

Hoping to make people smile,
Joi @ SFC

Social Media: What Does It Mean to SFC?

I thought I'd share this article I briefly read (okay, so I really just skimmed it but I plan to revisit it in depth) about the users of social media such as the ever popular MySpace, Facebook, Twitter, blogging and even texting. It provided some insight into their demographics. What I haven't determined yet is exactly how we can use this information for our business especially since we have plans to develop an online presence for our own marketing and advertising purposes. We really want to get to know who our potential customers are and make a mark in our physical community. It's even in our business plan describing our company goals: "To become a fixture in the community in the same way as a “neighborhood bakery”—the “go-to guys” for cupcakes..."

Things that make you go hmmm...*rubs chin*

Joi @ SFC